Retail giant Walmart announced it is now inviting select Indian sellers to apply to join Walmart Marketplace, a curated sellers community that serves more than 120 million US shoppers each month.
According to a statement, India is already one of Walmart’s top sourcing markets, and the company has set an ambitious goal of exporting USD 10 billion from India each year by 2027.
"Walmart is seeking new sellers from India as part of a global drive to attract international sellers and expand the Marketplace’s product assortment. Selected sellers will be able to take advantage of Walmart Fulfillment Services, which allows them to use Walmart’s warehousing and delivery infrastructure in the US, along with platform tools that help them streamline their operations and manage promotions and feedback," the statement read.
“Indian businesses will be able to leverage our global supply chain infrastructure and receive support to help them reach millions of daily customers in the US,” said Michelle Mi, Walmart Vice President, Emerging Markets and Business Development – Global Sourcing.
A dedicated Cross Border Trade team has been set up in India to help sellers onboard and grow on the platform. It supports local sellers to meet applicable international regulations and Walmart Responsible Sourcing standards, develop new product lines and enhance their capabilities in packaging, marketing, supply chain management and more to upgrade their operations for export success.
Pioneering Indian firms such as Delphi Leather India, Mahi Exports, Touchstone Gems & Jewelry and Welspun are among those already growing on Walmart Marketplace.
At the grassroots level, Walmart and Flipkart are helping Micro, Small, and Medium Enterprises (MSMEs) with export ambitions prepare to participate in the global supply chain via the Walmart Vriddhi supplier development programme.