Grab has partnered NAS Academy – the training and development arm of NAS Daily – to identify and groom 100 budding content creators across Singapore, Malaysia and the Philippines.
Titled GrabForGood x NAS Academy Creator Course, the programme aims to uncover stories of Southeast Asia. It will provide a platform for micro and small business owners, including Grab driver- and delivery-partners, to share their experiences in adapting to the new normal.
The 100 selected participants will get to hone their skills in scriptwriting, video filming and editing, as well as publishing. During the course, they will get personal feedback on their content from the trainers, as well as access to a virtual digital lab where they can get live feedback and tech support.
200 videos will be produced by the participants, with a focus on how Grab’s partners have demonstrated resilience, and adjusted during this challenging period.
“This year, we were inspired by stories of so many individuals and businesses in our community, who have shown grace, grit and ingenuity as they come together to help one another and fight to adapt to the new normal. Through this partnership with NAS Academy, we’d like to shine a light on these amazing people and innovative small businesses, while sharing their stories to spread more positivity and hope,” shared Cheryl Goh, group vice president of marketing, Grab.
Selected videos created from this programme will be hosted on Grab and NAS Daily’s social platforms with some eight million followers, providing these budding creators additional platforms to grow their portfolio.
“NAS Daily started with a mission to tell stories about people, and we want to be a force for good in the communities we operate in," said Nuseir Yassin, Founder of NAS Academy. "We hope that this partnership can help participants realise their dreams of becoming content creators who can make an impact in their respective communities."
At the end of the four-week course, all graduates will be inducted into the GrabForGood Fellows alumni, where Grab and NAS Academy representatives will continue to engage them for mentorship and video creation opportunities. The graduates will also have access to trainers, exclusive stories, resources and perks from Grab, and a library of copyright free music to help them continue with their video production journey for a six-month period after graduation.
Interested individuals can submit their application via NAS Academy website; application closes on Dec 28.