Indian-origin Singapore-based startup Social Weaver has come as a welcome relief for working parents, helping them in making parenting decisions and spending quality time with their children.
The startup has raised pre-seed funding, securing an undisclosed amount from angel investors in banking and tech like CEO of Rewardz, Sudhanshu Tewari and entrepreneur and investor Deepak Gurnani.
Social Weaver has been founded by two Indians, Sumedha Koche and Kaivalya Gundu. The idea of the startup crystallised when both working mothers faced a lot of problems in finding child-related services. So, they decided to create a platform where working parents can be better informed about services.
Their startup Social Weaver is an online marketplace that connects parents to services related to childcare, from child doctors to birthday party planners. The startup claims to have over 4,000 service providers on its website, who benefit from the access to Social Weaver’s user base. The startup works with its clients on a subscription basis, providing them tools to help with customer management and marketing.
Sumedha Khoche, CEO of Social Weaver said, “Parents usually want services that are local in their neighborhood and that’s what the startup aims to create for its user base.”
They claim that they help the working parents in bringing high quality, unsponsored content that will help in make quicker and more informed choices from pregnancy to pre-school and beyond.
The Social Weaver team will use the funding for product development, including building a mobile app and improving website features. It will also raise more awareness for the site.
Sumedha is an experienced marketing professional with tenures in FMCG brands like Procter and Gamble and Pepsico, Kaivalya Gundu is an ex-business analyst from Wells Fargo and Bank of America. She also worked with an Indian startup, CallHealth.