For Ramadan this year, NTUC FairPrice is expanding its range of halal offerings to better cater to its Muslim customers, the supermarket chain said in a press statement.
The number of Halal-certified products will increase by more than 700, from the existing 5,000 Halal-certified products available last year.
The newly expanded range of products will see the introduction of new brands as well as the expansion of existing brands to offer a wider variety of choices for customers. The Halal-certified products are sourced from various countries including Australia, Brazil, Indonesia, Italy, Malaysia, New Zealand, Taiwan, Thailand, USA and Vietnam.
Fairprice Foundation is also donating SGD 20,000 to education self-help group Yayasan Mendaki to provide academic support for students from low-income families – through awarding bursaries, subsidies from school fees and other academic programme initiatives.
Mdm Zuraidah Abdullah, CEO of Yayasan Mendaki, said, “NTUC FairPrice has been one of our strongest supporters contributing significantly to our efforts in uplifting the Malay/Muslim community towards success through education. Their donation of SGD 20,000 to the Education Trust Fund (ETF) ensures that every recipient of the ETF receives the assistance needed to achieve academic excellence."
Seah Kian Peng, Group CEO, FairPrice Group, added, "Ramadan is an important occasion for Muslims, and we commemorate this significant event with a donation to Yayasan Mendaki, along with a renewed commitment to better cater to our Muslim community."
From April 24 to May 23, FairPrice will also be offering free dates, snacks and beverages to all Muslim customers daily, half-an-hour before and after the time of breaking fast across 58 stores, island-wide.
This initiative, which has been ongoing since 2009, has been further expanded to 58 stores island-wide, up from 40 stores last year. Dates will be pre-packed into individual bags for self-collection, which will be facilitated by staff members who will be wearing masks and enforcing social distancing and crowd control measures.